Welcome to flexponsive

flexponsive is an e-commerce consultancy helping airline e-commerce take off.

We listen to users – using data science and live user experiments – to better understand their needs and raise conversions.

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Our Services


Airline Focus

We focus on the unique challenges of airline e-commerce – how to deliver a great user experience and put ancillaries in the spotlight, while working with legacy systems and invariably complex booking processes.

Data Science

Your shoppers speak to you with millions of clicks per day – we listen to their voices using data science, working with the Google Analytics API to analyze big data without the need for big IT projects

Usability Studies

See real users interacting with your site – on video! We assemble focus groups in your target demographics and gather their feedback. This is then checked against clickstream data of the live site to prioritize usability improvements by business value

Built on the experience of


What is the meaning of flexponsive?


flexponsive — being both flexible to market conditions and responsive to user needs. Airlines enter the flexponsive era when they provide a seamless user experience on all devices, continuously listen to the voices of their consumers – whether expressed through big data or in live user experiments – and have agility built into their IT processes to enable continuous improvement.

 

Piotr Spiewanowski (flexponsive)